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 Equipping sales teams with the ability to tell better stories leading to more opportunities. 

BRING THE BUYER TO THE

CAMPFIRE

Improved Stories          Increased Sales Opportunities

Insightful Stories          Solve More Buyer Problems

Engaging Stories            More Time with Buyer

Sales Team

Stories

Better Stories lead to more sales opportunities.

Are your salespeople leading with the correct narrative?

1 ON 1 Narrative 

coACHING

You want to tell stories but cant decide how to tell stories, what stories to tell, or when to use stories/

Internal Stories

If you are not telling the correct stories internally then people begin to tell their own stories about the past, present, & future.

Brand Stories

What story does your brand tell? What story are you telling your buyers, customers, partners, and the world? Does your story lead to loyalty?

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Chris Watson

In 2015, I had just coached my last soccer game with the #1 team in the nation.  For a single moment, I stood at the top. Then without warning, I was pulled back to reality when I was told that they wouldn’t be renewing my contract as the head coach of the soccer team.

I was left with a choice, I could allow this failure to be the defining moment in my life story or I could take on a different path. Parents started a petition, players threatened to quit, and the administration said that I could come back as an assistant to the new head coach. 

Allow me to give some context, previous to ever becoming a soccer coach or a high school teacher I was making 2x the money. A pension, company car while working at a Fortune 500 company.  I left it all to pursue the challenge  I had received from my deceased father.  A challenge that had become my "why", to impact as many lives as I could before I die.

As I stood in the office of the athletic coordinator with my resignation papers in hand, I asked myself, “What is the thing that I do better than anyone else”. I realized that my entire life was built around telling stories, earning a story, impacting stories, & helping other people tell better stories.

I started to plan my escape from education.  I published a book, began speaking on stages (even at a Fortune 500 company), earned my EMBA, partnered with reputable training organizations to begin training, reading, growing, failing, building, and creating.

Everyone in the world has a story.

Everyone in the world thinks in story form.

People are more likely to succeed if they can keep their audience's attention longer than their competition.

I STAND BEFORE YOU AS A STORYTELLER, TEACHER, SALESPERSON, LEADER, AND AUTHOR.

I HELP PEOPLE TELL BETTER STORIES TO INCREASE THE TIME WITH THEIR AUDIENCE.

"We must know thyself to know thy buyer"

"We must know thy buyer's story to be a great storyteller"

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Bring Them to The Campfire

STO

BUYER

RYT

CUSTOMERS

ELL

PARTNERS

ING

PEOPLE